Email Marketing Workshop - Wednesday, April 5th; 6pm-8pm
You know we *love* Instagram™ butttt we also know that Instagram™ isn’t everyone’s love language. Things are changing. Less engagement, more frustration.
And while Instagram™ is still an incredibly effective piece of your marketing strategy — it shouldn’t be the only piece.
And that’s where email marketing comes in 🤗
Email marketing is a powerful tool in your marketing toolbox:
72% of customers prefer email as their main channel for business communication.
Email is 40 times as effective as both Twitter and Facebook combined at acquiring new customers.
Email marketing ROI is 4200% ($42 for every $1 spent).
Marketing and advertising emails influence the buying decision of 50.7% of customers.
So, to summarize. Email marketing = 🤑
The question is how do you collect those email addresses and, once you have them, what the heck do you do next?
In this Email Marketing Workshop, a 2-hour live workshop, social media expert, Kat Tepylo Murphy, will walk you through how to create an effective email marketing strategy with confidence. You’ll learn:
Which platform to use
Important rules you need to know
How to get setup
How to grow your list
Freebies and opt-in options
How email marketing supports your social media content and more
383 Water Street, downtown Peterborough.
Wednesday, April 5th; 6pm-8pm
*Tickets are workshop-specific and non-refundable, but can be transferred to a friend in the event of unanticipated circumstances.
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